$20,000 5 minute video "Today in America" to film next week

$20,000 for 5 minutes of video.

Back in July Media residents questioned the need for a 5 minute video at the cost of $20,000.  I too found that rate astronomical and followed up by looking into the proposed deal Media had with a company in Florida.  This company is producing the video clips to be associated with Terry Bradshaw's "Today in America."  For those wondering if Terry will be visiting Media, he will not be.

Turns out the company was investigated and fined by the Florida Attorney General for misleading businesses and towns into thinking the video would be seen on major networks. It's controversial enough to even be called a telemarketing sales scam.   Apparently, we here in Media may not even see the show "Today in America" but others will in viewing  markets such as California and Texas.  That is if they are up at 7:30am on a Sunday morning, as that's the typical time slot for this show.   Not exactly the target markets for tourism to Media.  

Media not only chose to proceed with the company, but failed to put this work out to bid to capable, local businesses.  As a leader in fair business practices  by being America's First Fair Trade Town, the irony is here is a little much.  So much in fact that I wrote Mayor Bob McMahon an email requesting answers to why this work wasn't considered for local companies and why it was a good idea to get involved with this controversial outfit.  He never formally replied but went on to say he has a lot of experience in this area.

Either way, next week this production team will be in town to film this video.  Looks like they'll be at Media Elementary School on Tuesday. Hopefully I'll have a few minutes to get down there an meet the crew.....I have a few questions.